Facebook Seems to Be Serious About Safeguarding Video Owners' Content and IPs

The social media giant has announced that it will be taking all the right steps to eradicate all sorts of threats that video creators are often faced with and will make sure that their IPs are safe.

Facebook Inc only recently faced criticism and many accusations regarding the fact that the people posting their self-made videos on the social media site turned out to be not so safe, despite many promises from the media giant. Many video makers on the site showed how the video content that they put up for the users to see often ends up getting copied or hacked, which was increasing day by day and needed to be taken into consideration by the media firm. According to a news report by the Wall Street, it was confirmed that now the media giant is focusing solely on removing this threat on the site which seems to be creating such uproar from the video makers.

As per the news, Facebook management has decided to put marks or flags on the original videos posted by the people to make sure they are safe and there originality is not questioned once the content goes viral. Furthermore, the media company will also be making sure that the IPs each video has on the website is made secure so that the original work remains safe. Analysts are of the opinion that the social media networking giant is bringing about all of these changes only to come up to Google’s level and make sure that their system is as good, if not better, than YouTube which is run and owned by the search engine company.

However, despite the fact that Facebook seems to be aiming for the top and fighting on the level YouTube is currently being operated, analysts believe things are still not looking that good for the media giant. Since YouTube is working on Content ID that seems to be working quite fairly for the video streaming giant, analysts believe that the same level cannot be obtained by the social media network given the kind of tactics and technology they are using.

The social networking giant is reportedly working with two new specialists who are supposed to track the original source of the video which will make it easier for the giant to know who the content belongs to. Through this technique, the firm will be able to allow the video content owners to know whether their original work is being exhibited on some other profile or not. This search will be made to be done throughout the networking site, from pages and profiles to groups and fan sites.

The media company has taken the necessary steps in order to let the users know that it is serious about making their videos link directly back to them in case someone else is using them with their own names.

Facebook Receives Massive Revenue by Ads From Around The Globe

The social media company has recently reported that it is receiving around 51 percent ad revenue from the Asian countries alone.

Facebook Inc has been on the way to becoming the social networking company that earns the most revenue as compared to the other social media firms in the industry. The firm has been constantly looking for ways to improve and by making big and small acquisitions as well, it has managed to reach the top position in the media industry all over the globe.

The CEO of the networking company, Mark Zuckerberg, believes in taking the social media giants forward at a speed that no other firm can match. In a recent report, it was seen that the firm has been successfully managing to receive around 51% of the total revenue generated by ads from countries all around the world, excluding the United States.

This Facebook news has come as quite a surprise for the media company as well as the industry analysts. According to the executives of the social media platform, it has been said that the highest revenue generation that is being received by the giants is from the continent of Asia, where the growth has reached up to around 57%. The social company has never before given a full detailed report on how much it is earning from which part of the world, but this time it is different.

As per a news article published by Reuters, it was seen that the Global Marketing Head at Facebook reported that the firm is looking for more than a million new users from countries other than America and Canada.

The last financial quarter that was experienced by the company showed that a huge chunk of the total revenue that was recorded in the session was by the ads that came around 46 percent. Keeping in mind the $3.5 billion revenue that came out to be the total sales for the quarter, the ads that were of $3.3 billion ended up making quite a huge change to the figure.

Currently, the fact that 51 percent is being earned by Facebook from the Asian countries means that the revenue from those countries has come around to 1.7 billion. If compared to its rival company Google, the search engine company earns more than 57 percent from the international markets which is more than what the media firm is earning from the moment.

According to a news article published by Everson, it was seen that from the total ad revenue received by the company, the Facebook smartphone app makes up around 70 percent of it and it still getting the attention of more and more advertisers over the period of time.