Showing posts with label Media Industry. Show all posts
Showing posts with label Media Industry. Show all posts

Saturday, 20 June 2015

Facebook Share Is Believed To Be Valued Up To $108 By Analysts

The social media giant is expected to turn out to be stronger on the stock index in the coming time, given the number of ventures it is currently carrying out successfully.

Facebook Inc has recently been covered by analysts who seem to believe that the firm has a strong chance of staying strong on the stock index in the near future. The success that the social media platform has been witnessing since the past couple of years has groped the attention of its rivals in the industry which are still at an arm’s length to reach the position the media firm has managed to obtain.

Following the successful first quarter of 2015, the networking giant has been receiving many positive returns in the form of cash which is one of the reasons why the analysts are so bullish about its stock activities. The firm has reportedly been bringing about huge changes in its system and by turning out to be one of the most innovative firms of the media industry; it has managed to grow at an alarming rate.

Furthermore, Facebook business has made its success in the industry something that the rivals need to be reckoned with. This is being said due to the companies that it acquired recently which increased its revenue growth by a huge difference. These companies include Instagram and Whatsapp, and both the platforms have been experiencing constant growth for the past couple of years. Through the launch of the Messenger app that the media firm launched some time back, it has secured another position in the field of communication that users prefer using over any other app.

According to an analysis made by analysts at Brean Capital, it has been seen that number of smartphone apps that Facebook has so far reported to own seems to be growing more and more, and this has made the firm quite strong. The analysts also believe that currently, the Wall Street analysts are not taking into consideration the full impact the social media company is capable of making on the stock index, and it is to be believed by the analysts at Brean that the firm is being under-estimated by a mile as all the apps it owns are expected to raise quite a lot of revenue for the next quarter.

Facebook was also seen to announce a few weeks ago that it widening the ad space of Instagram, making it available for more advertisers now. This step is being taken by the analysts at Brean in quite a positive manner, as this is going to open up a space for the firm to raise even more revenue than it was before from the app. The analysts also predicted that once Whatsapp has a proper user base, the media company will find additional ways to raise revenue out of it too.

Friday, 12 June 2015

Facebook Receives Massive Revenue by Ads From Around The Globe



The social media company has recently reported that it is receiving around 51 percent ad revenue from the Asian countries alone.

Facebook Inc has been on the way to becoming the social networking company that earns the most revenue as compared to the other social media firms in the industry. The firm has been constantly looking for ways to improve and by making big and small acquisitions as well, it has managed to reach the top position in the media industry all over the globe.

The CEO of the networking company, Mark Zuckerberg, believes in taking the social media giants forward at a speed that no other firm can match. In a recent report, it was seen that the firm has been successfully managing to receive around 51% of the total revenue generated by ads from countries all around the world, excluding the United States.

This Facebook news has come as quite a surprise for the media company as well as the industry analysts. According to the executives of the social media platform, it has been said that the highest revenue generation that is being received by the giants is from the continent of Asia, where the growth has reached up to around 57%. The social company has never before given a full detailed report on how much it is earning from which part of the world, but this time it is different.

As per a news article published by Reuters, it was seen that the Global Marketing Head at Facebook reported that the firm is looking for more than a million new users from countries other than America and Canada.

The last financial quarter that was experienced by the company showed that a huge chunk of the total revenue that was recorded in the session was by the ads that came around 46 percent. Keeping in mind the $3.5 billion revenue that came out to be the total sales for the quarter, the ads that were of $3.3 billion ended up making quite a huge change to the figure.

Currently, the fact that 51 percent is being earned by Facebook from the Asian countries means that the revenue from those countries has come around to 1.7 billion. If compared to its rival company Google, the search engine company earns more than 57 percent from the international markets which is more than what the media firm is earning from the moment.

According to a news article published by Everson, it was seen that from the total ad revenue received by the company, the Facebook smartphone app makes up around 70 percent of it and it still getting the attention of more and more advertisers over the period of time.