Facebook All Set To Make A Blockbuster Entry In The AI Sector

Facebook will soon introduce M to compete against Microsoft, Google, and Apple.

Facebook Inc. has finally entered the Artificial Intelligence (AI) market where it wants to compete against the big shots Microsoft, Google, and Apple that are currently not only leading but dominating the sector. Facebook is surely not the first unusual company which has entered this market. The uncrowned king of the Smartphone industry, Apple, came up with Siri at the launch of iPhone 4S back in 2011. Siri is smart enough to not only perform functions of reading, listening, and finding information from the internet but can also type out narrated messages and emails.

Furthermore, through Siri a user can make calls, search for contacts, and get answers to various questions. But, it is not a perfect AI product. Apple’s Siri lacks a lot of efficiency in finding relevant results as well as its listening is not good enough. Hence, searching and interpretation are the two weak points at the moment which the company is trying to improve. Whatsoever, Apple does have a competitive edge over its rivals, whether new entries or existing, because of the time span in the AI sector.

Apple currently rivals with Microsoft, Google, and now Facebook. All these companies have now ample time to analyze the strengths and weaknesses of Siri in order to incorporate the better things in their own offerings. A year later after Siri launch, Google came up with Google Now which is ‘an around the clock assistance that could help users have greater control over their device and information, compatible with both iOS and Android.’ Microsoft also introduced Cortana in 2014.

But Facebook will not be copying the ideas of already existing AI technologies which other companies offer. The social media giant’s AI technology is known as ‘M’ which is different in terms of functionality if compared to Siri or Cortana. According to a source, “it is designed to perform multiple tasks such as looking up items, purchasing and even delivering them to a specific person. M will also be able to make restaurant reservations and even travel arrangements for users, unlike its rivals.”

It is believed that the smartphone company would do better than its rivals in the market because of various reasons. One of the reasons is that the social media giant has a massive user base, nearly 2 billion or so. Hence, the high number of users will help the company to do wonders in the AI market.